The part of the reading that stood out most to me was client relations. There was a lot, especially in chapter two and, about how you need to get what the client want when they want it. In a way, I am my own client. I am a coach for the basketball team, who is also in charge of Public Relations. I am the client, and PR and my audience is the people who follow the Twitter and Facebook page, which is mostly parents and peers. I think that having this unique opportunity helps a lot. I can understand the client needs well, because I am my own client. But this also takes away from the audience experience, because there is a lot of natural bias.
The section that grabbed me most was "No Client is Perfect and Neither are You" on page 54-55. I am very emotionally invested in basketball. This can sometimes take away from doing the job right because I want to save face for the team and not post about an embarrassing loss or anything else that would make the team look ba. Trying to please myself and my client is taking away from the audience. That is not fair to the audience.
As a good relationist and client for something like a sports team, I need to have a transparency that gives the audience the appropriate lens into the team. Taking the information I learned about clients from this reading, I am going to work on my job as a client this upcoming season and give the full story to the audience as well as try and grow in my relation abilities as the Social Media Coordinator for Trinity Men's Basketball.
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